Trade Show Buzz

MyBuys created lots of excitement around our service at key trade shows in June—Internet Retailer in Chicago and Luxury Interactive in New York City. Read more >>

White Paper

The Executive Guide to Captivating Customers by Lauren Freedman
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MyBuys in the News

MyBuys continues to generate news as the leader in personalized product recommendations.
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Cell's Corner: Communication and Momentum

MyBuys CEO Robert Cell introduces the first issue of our quarterly e-newsletter, talks about his communication and feedback philosophy, and gives a quick overview of the latest developments with our service and the momentum building at MyBuys. Read more >>

Upgrade Enhances MyBuys Service

Globe ImageOur latest upgrade—MyBuys v3.4—went live in late June and contains great new features that you've requested and that are designed to bring new shoppers to your site, increase the relevance of recommendations, and give you more visibility into how our service is working for your company. Read more >>

"Captivating Customers" Webinar Gets Huge Response

More than 350 merchants signed up for the MyBuys/e-tailing group webinar on June 4th to hear Lauren Freedman, president of the e-tailing group, and Lisa Joy Rosner, vice president of marketing at MyBuys, present the latest findings on personalized product recommendations. Read more >>

Behind the Scenes with MyBuys Chief Architect Rick Berman

Rick talks about running a site designed to handle two billion hits a day, the technology behind MyBuys, the role of client feedback in shaping our service, and what "pay-for-performance" means to us.
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Horizontal Browsing, by Jack Aaronson

The ability to browse horizontally has become a much larger idea than simply finding ways to present cross-sells and accessories. It's become a major part of the browsing experience. Read more >>

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