Press Releases
MyBuys Expands Operations into Ann Arbor, Michigan
Leader in Personalized Product Recommendations Creates New Jobs, Taps Michigan’s Tech Talent
Redwood City, CA--April 28, 2008 - MyBuys™, the leading provider of personalized product recommendations, , today announced the opening of its newest office in Ann Arbor, MI. Headquartered in Redwood City, California, MyBuys opens its Ann Arbor facility to support expansion of the company including sales, marketing and engineering operations.
“After starting MyBuys in Silicon Valley, we are excited to expand operations to my home town area, where we plan on hiring locally from a talented and educated group of people with a great work ethic,” said MyBuys’ Chief Executive Officer, Robert Cell. “We hope to contribute to Ann Arbor by creating exciting opportunities for growth, and we gain by being part of a vibrant and strong community.”
With immediate plans to hire 15 employees this year, MyBuys’ Ann Arbor office will create many more jobs over the coming years. The operation is led by General Manager, Drew Stirton, former vice president of business development of Compuware and a veteran software company leader.
The office opening comes shortly after MyBuys gained approval for a $3.9 million tax credit over 10 years by the Michigan Economic Development Corporation. “MyBuys’ new office is a welcome investment in the community,” said Roger Fraser, City Administrator for Ann Arbor. “MyBuys’ expansion brings exciting jobs to Ann Arbor’s skilled workforce. It is great to have another innovative, emerging company tapping into the city and University’s talent to grow their business and boost the local economy.”
Combining individual shopper profiles with patented algorithms, MyBuys delivers the most relevant product recommendations for premier retailers including Lancôme, SKECHERS, Ritz Interactive and Golf Galaxy. The new office is located at 101 N. Main Suite 130 Ann Arbor, MI. 48104.
About MyBuys
MyBuys is the leading provider of personalized product recommendations for online retailers. The company builds deep profiles based on each individual shopper’s behavior, then uses a patented portfolio of algorithms and real-time optimization to deliver the most relevant recommendations. MyBuys’ clients are increasing average order value by 30%, improving conversion rates by 82%, and multiplying the lifetime value of every customer. Premier retailers—including Lancôme, SKECHERS, Golf Galaxy and Karmaloop—partner with MyBuys to offer intelligent, personalized recommendations to their shoppers. Based in Redwood City, Calif., MyBuys is a privately held company. www.MyBuys.com
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Emily Borders
Borders + Gratehouse
415.963.4174
emily@bordersgratehouse.com